Why Choose Honda

Superior Outboards. Just Like You'd Expect From Honda.

Superior quality, reliability, technology, and fuel efficiency have made Honda an automotive legend. You'll find those same strengths in every Honda Marine outboard.


Honda introduced the first 4-stroke outboard engine in America more than 40 years ago. Back then, we were ahead of our time. Today, we're still leading the way in engineering innovations and precision manufacturing. From the BF2.3 to the BF250, Honda outboards deliver best-of-class features across the line.

Honda Technology

Experience begets innovation. Honda engines offer advanced technology and exclusive features that can't be found anywhere else.

Solid Reliability

Our reputation for reliable engines isn't just legendary -- it's proven.

True 5 Warranty

Our transferable, non-declining warranty is the best in the business.  This isn’t some 3rd party “extended service” contract.  It’s a real warranty, straight from Honda.  And it’s the same on the last day as it is on the first

Four Stroke Advantage

Four-stroke engines run quieter, offer greater fuel efficiency, and burn cleaner.  And with Honda, you’re getting more four-stroke experience than anyone else on the water

Honda’s Environmental Commitment

Honda has long been recognized as a leader in innovative technologies designed to reduce the environmental impact of its products.  With improved fuel efficiency and reduced emissions, our engines are no exception.